Northridge Law LLP handles a mix of commercial agreements - including sponsorship and promotion deals - for brands and rights holders. Sports is a key area of focus for the practice, which assists notable sporting teams - most notably UK football clubs - as well as individuals with advertising and marketing matters. Founding partner Jon Walters oversees the department and takes the lead on media and entertainment sponsorships and commercial deals. Paul Shapiro advises brands on advertising and compliance issues.
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‘Very knowledgeable and good at explaining different options for all situations.’
- 'Deep knowledge of the sports industry and sports law. They operate more like a tech company than a traditional law firm.'
Kernmandanten
- Spotify
- Betway / Super Group
- Newcastle United FC
- AEG Worldwide
- Thierry Henry
- TGI Sport
- Two Circles
- PUMA
- E20 / London Stadium
- Found Entertainment
Highlight-Mandate
- Advising Betway on the significant expansion of its global sponsorship programme, including its sponsorship of Arsenal FC.
- Acting for Premier League footballer Bukayo Saka on his major commercial and endorsement deals, including Beats by Dre and Nando’s.
- Advising Puma on a range of sports marketing matters, including a major global merchandise partnership with F1.
Anwält*innen
Praxisleitung
Jon Walters
Weitere Kernanwält*innen
Paul Shapiro; George Willis; Jamie Feldman